Some of the benefits that my new chocolate idea as is that it helps you out by taking the medicine a lot easier. Another benefit is that for the parents the children will not be fighting you when you have to take the medicine because of the chocolate flavored. Some of the features that come with Chocó lot is that every time that you buy a flavored chocolate medicine you will get a coupon for some free chocolate. “Companies that excel at developing and managing new products reap big rewards. Every product seems to go through a life cycle—it is born, goes through several phases, and eventually dies as newer products come along that create new or greater value for customers”. ”Marketing an Introduction, Armstrong, 4 of 47” Another great benefit is that this medicine is going be cheep it will only be about $10 to $15 depending on what medicine you get. “Price is also one of the most flexible marketing mix elements.” “Marketing an Introduction, Armstrong, pg. 275”.
Monday, March 12, 2012
Monday, March 5, 2012
EOC Week 9 three great mission statement
Also, we here at Treats and Eats value the environment and our canine customers, which is why we use 100% recycled packaging and will donate a percentage of our annual profit to the Humane Society to help end the cruelty of puppy mills. What is better than snacking for a cause?
This mission statement is by: Zach Adam
Zach is one of the best mission statements because he gets it to both people and dogs. His demographic is only to one market and that is to dog lovers his statement covers them both you can share one with mans best friend.
This is one of the moments in which a company can stand out from their completion. It is just not talking about what the company will sell or what type of customer service that they will provide. This is the point at which you describe what kind of experience the customer will have when using your product. My chocolate will provide my consumer with an over all high-end uplifting experience. They will step foot in to a luxurious soft and rich lifestyle. It will take them away from every day life and take them to one in which they have always dreamed of. Made with the best quality products it will leave them wanting more. It is not a simple chocolate bar, and is not for the simple person it is one in which it takes you away to the life of the stars. Every time you eat it you are reminded on why you made the purchase in the first place. 24k will first start off as a chocolate bar, but will evolve in to a whole line of 24k sweet treats. The whole line is pure luxury and will all feature eatable gold on top and or inside the sweats. It will become a new status symbol picture that you’re doing so well that you are able to eat gold not just wear it.
This mission statement is by: Coral McGarvey
With her statement it makes the costumer want to have more than just one. Her market is to everyone and it sounds like it will help make you’re dreams come true when you have this chocolate.
Coco Fresh is committed to helping everyone indulge in chocolaty treats without feeling the need to sacrifice their fresh breath or their health, so anyone and everyone could keep their classy night classy.
This mission statement is by: Oscar Corral
His statement is about that you can keep it going all day long and having great breathe and stay in shape at the same time. His statement is one of the best because anyone who is a chocolate lover will this because it is two things at once.
Monday, February 27, 2012
Week 8 EOC Creative Content
How I plane on to marketing my new chocolate product is that I would want to shot some commercial for it. The commercial would only be like 30seconds long. Since mine is chocolate medicine flavored having a teenager not wanting to take the medicine when he is sick because it taste really bad. He goes and takes the medicine and you see the reaction on his face and he does not like it at all. With this medicine everyone knows that medicine does not taste good at all so with this chocolate flavored it will help you to be able to take the medicine. ”The company’s new-product planning looks ahead only four to five months. Schmidt says that he would rather see projects fail quickly, than see a carefully planned, long drawn-out project fail”. ”Marketing An Introduction for Education Management, Philip Kotler, pg. 3. In the next scene it show him still sick but he takes the chocolate flavored medicine and he is able to take the medicine this time with no problem.
Final project-Price
My final price for this product it will be around $10 to $15 depending on the type of medicine that you get. I think that would be a good price for this it will be helpful for the parents to be able to afforded it and to take care of there sick child or who ever needs it in the family. The person that will buy this the most would moms because they are the ones that normally take care of who ever is sick but just about everyone can buy this product. “
What principle should guide decisions about what price to charge relative to those of competitors? The answer is simple in concept but often difficult in practice: No matter what price you charge—high, low, or in between—be certain to give customers superior value for that price”. “ Gary Armstrong, Marketing An Introduction for Education Management, page 289.”
FInal Project-Situation or SWOT
Final Project: Situation or SWOT Analysis
Strengths: The strength of Chocó lot is that it is going to help out with parents to be able to take care of their sick children. It is going to help the kids out take the medicine a lot better. The medicine will make bedtime a lot faster when they are sick.
Weaknesses: Some of the weaknesses are that some people wont be able to have this medicine. Some people are allergic to chocolate so they wont be able to have this medicine.
Opportunities: some of the opportunities are that it will help out your child and make him or her feel a lot better after taking it.
Threats: Some of the threats are there might be other people trying to add chocolate to their products. When they see that this as taken off and people like it that’s when other people will want to try and copy it.
FInal Project-Business Mission Statement
Are mission statement is to make sure that are costumers at Chocó lot is to make are costumers number one. “Connecting directly with carefully targeted individual consumers to both obtain an immediate response and cultivate lasting customer relationships.” Gary Armstrong, Marketing An Introduction for Education Management, page 3. Right now we are just focused on the medicine and making it taste better so you can take it with out any problems. Later on we would like to have a whole line of different things. For example a scratch and sniff band-aid. That would be something to have in the future.
Week 7 EOC
This weeks EOC is coming up with a new way to introduce chocolate into the world and put a new spin on it. What I came up with is chocolate flavored medicine. That as not really been done yet it will be for everyone for kids, and adults. It will have that soothing felling to have when you take it. For the children it will help them take that medicine a little bit better. The kids don’t like the taste of medicine at all and this will help them out with that soothing feeling when they take it. The chocolate is NOT a cure for whatever it is that person as all it will do is makes the medicine taste a lot better. With cough drops I came up with the name Droplaets and that is just an example for one of the medicines. There will be a lot of different medicine for the chocolate flavored that is just a start for now.
Monday, February 20, 2012
Week 6 EOC myself times 3
Monster energy drinks is one of the product that I pick because I buy them a lot. The reason why I get them is because they help out to get through the long day. I have one in the morning just a little bit after I wake up and last me all day long. Another reason why I get them is because they different flavors that you can. I really only like three of them but its good that I can have a lot of choice to pick from. They also have more caffeine in them than just you’re regular soda.
Another thing that defines me is that I buy a lot is chocolate. I get a lot of it because it is really good I love just about anything that as chocolate on it. If it is chocolate candy or cake it does not mater to me I will love it.
The third product that I get a lot is I would have to say is I like to get a lot of apple products. I just love apple they make a lot of cool gadgets over there. I just wish that every time I walk into a apple store I could buy something but there stuff is a lot of money. I’m not for sure what it is about apple that makes you want to buy something every time you walk in their store but you just do
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