EOC

Monday, March 12, 2012

EOC Week 10 What are the benefits vs the features?


Some of the benefits that my new chocolate idea as is that it helps you out by taking the medicine a lot easier. Another benefit is that for the parents the children will not be fighting you when you have to take the medicine because of the chocolate flavored. Some of the features that come with Chocó lot is that every time that you buy a flavored chocolate medicine you will get a coupon for some free chocolate. “Companies that excel at developing and managing new products reap big rewards. Every product seems to go through a life cycle—it is born, goes through several phases, and eventually dies as newer products come along that create new or greater value for customers”. ”Marketing an Introduction, Armstrong, 4 of 47” Another great benefit is that this medicine is going be cheep it will only be about $10 to $15 depending on what medicine you get. “Price is also one of the most flexible marketing mix elements.” “Marketing an Introduction, Armstrong, pg.  275”.

Monday, March 5, 2012

EOC Week 9 three great mission statement



Also, we here at Treats and Eats value the environment and our canine customers, which is why we use 100% recycled packaging and will donate a percentage of our annual profit to the Humane Society to help end the cruelty of puppy mills.  What is better than snacking for a cause?  
This mission statement is by: Zach Adam
Zach is one of the best mission statements because he gets it to both people and dogs. His demographic is only to one market and that is to dog lovers his statement covers them both you can share one with mans best friend.

This is one of the moments in which a company can stand out from their completion. It is just not talking about what the company will sell or what type of customer service that they will provide. This is the point at which you describe what kind of experience the customer will have when using your product. My chocolate will provide my consumer with an over all high-end uplifting experience. They will step foot in to a luxurious soft and rich lifestyle. It will take them away from every day life and take them to one in which they have always dreamed of. Made with the best quality products it will leave them wanting more. It is not a simple chocolate bar, and is not for the simple person it is one in which it takes you away to the life of the stars. Every time you eat it you are reminded on why you made the purchase in the first place. 24k will first start off as a chocolate bar, but will evolve in to a whole line of 24k sweet treats. The whole line is pure luxury and will all feature eatable gold on top and or inside the sweats. It will become a new status symbol picture that youre doing so well that you are able to eat gold not just wear it.
This mission statement is by: Coral McGarvey
With her statement it makes the costumer want to have more than just one. Her market is to everyone and it sounds like it will help make you’re dreams come true when you have this chocolate.

Coco Fresh is committed to helping everyone indulge in chocolaty treats without feeling the need to sacrifice their fresh breath or their health, so anyone and everyone could keep their classy night classy. 
This mission statement is by: Oscar Corral
His statement is about that you can keep it going all day long and having great breathe and stay in shape at the same time. His statement is one of the best because anyone who is a chocolate lover will this because it is two things at once.   

Monday, February 27, 2012

Week 8 EOC Creative Content


            How I plane on to marketing my new chocolate product is that I would want to shot some commercial for it. The commercial would only be like 30seconds long. Since mine is chocolate medicine flavored having a teenager not wanting to take the medicine when he is sick because it taste really bad. He goes and takes the medicine and you see the reaction on his face and he does not like it at all. With this medicine everyone knows that medicine does not taste good at all so with this chocolate flavored it will help you to be able to take the medicine. The company’s new-product planning looks ahead only four to five months. Schmidt says that he would rather see projects fail quickly, than see a carefully planned, long drawn-out project fail”. ”Marketing An Introduction for Education Management, Philip Kotler, pg. 3. In the next scene it show him still sick but he takes the chocolate flavored medicine and he is able to take the medicine this time with no problem.

Final project-Implementation Evaluation Control

Final project-Price


My final price for this product it will be around $10 to $15 depending on the type of medicine that you get. I think that would be a good price for this it will be helpful for the parents to be able to afforded it and to take care of there sick child or who ever needs it in the family.  The person that will buy this the most would moms because they are the ones that normally take care of who ever is sick but just about everyone can buy this product. “
What principle should guide decisions about what price to charge relative to those of competitors? The answer is simple in concept but often difficult in practice: No matter what price you charge—high, low, or in between—be certain to give customers superior value for that price”. Gary Armstrong, Marketing An Introduction for Education Management, page 289.”

Final project-Promotion

Final project-Distribution